LOGO & BRAND IDENTITY
Logo Design & Brand Identity in Itasca, IL
Logo design and brand identity for service businesses, built to stay readable on a van side, a work shirt and a business card.
What’s Included in Logo & Brand Identity
Logo design and brand identity that stay clear on vehicles, apparel and print.
Discovery to final files
Discovery, multiple logo concepts, revisions, and a full set of final files for print and web.
Logo concepts
You’ll review several initial directions, then we refine the strongest one to final.
Revisions
We revise until you’re happy within the agreed project scope.
Final file formats
Vector files (AI, EPS, SVG, PDF) plus PNG and JPG exports for everyday use.
Recognition Starts with Design
A strong logo is the foundation of how customers recognize and remember you. We design clean, versatile marks that work everywhere your brand shows up - on a vehicle wrap, a storefront sign, a business card, or a website - so every touchpoint looks like it belongs to the same company.
Great brand design is more than a logo: it is a consistent system of color, type, and layout that signals professionalism before a single word is read. We build that system for you and deliver production-ready files, so your identity stays sharp at any size and on any material.
A Logo That Works on a Van, a Shirt and a Screen
A logo for a service business has a harder job than one that only lives on a website. It has to read on the side of a moving van, stay clear when stitched small on a polo or hat, and still look right as a tiny icon on a phone screen.
That means designing with those uses in mind from the start: strong shapes that hold up at a distance, colors that can be matched in vinyl and thread, and a layout that can sit wide on a box truck or stacked on a truck door.
Because we also design and install vehicle wraps, we see how a mark performs once it leaves the screen and goes on the road.
From a New Logo to Your First Wrap
When your logo and your vehicle graphics come from the same shop, they are planned together. Once the logo is final, it can go straight into a free wrap mockup on your actual vehicle, so you see the brand on the road before anything is printed.
The same artwork then carries over to company apparel, signs, business cards and your website, so every place a customer meets your business looks like the same company.
Already Have a Logo?
Plenty of small businesses have a logo that was made years ago, sometimes only as a small image file. That can still work. Send what you have, and we will tell you plainly whether it will print cleanly at wrap size or needs to be redrawn or refreshed.
If you already have a print-ready file, there is no design charge to use it on a wrap. If it needs work, we can talk through a refresh that keeps the recognition you have built instead of starting from scratch.
Logo & Brand Identity FAQs
Do I need a new logo before I get a wrap?
No. If your current logo exists as a print-ready file, we can use it as is. If you only have a small or low-quality image, we will check whether it holds up at wrap size and tell you honestly if it needs to be redrawn.
Can you refresh my existing logo instead of replacing it?
Yes. A refresh can clean up shapes, colors and lettering while keeping what customers already recognize. We talk through what to keep and what to change before any design work starts.
Will the logo work on apparel and signs as well as vehicles?
That is the goal. We design with vehicles, apparel, signs and screens in mind, so the mark stays readable at a distance and when it is printed or stitched small.
How much does logo design cost?
It depends on the scope: a new logo, a refresh, or a wider brand identity. Tell us what you have and what you need, and we will give you a quote before any work begins.
How do I get started?
Call 847-637-0009, email info@adwrapgraphics.com or use the contact form. Tell us about your business, share any existing logo or colors, and mention where the brand will be used most.
Quote within 24 hours
Request a Logo & Brand Identity Quote
Three details and we’ll call you back within 24 hours. Prefer to talk now? 847-637-0009
Send photos or a logo with the full quote form